About Us
About Us
Interactive is a registered charity working for disability equality in sport.
Our vision: To achieve an active and inclusive capital.
Our core remit: To work strategically across London in partnership with sport and physical activity providers and the health and disability sectors to achieve disability equality in sport in London. We aim to increase participation by disabled people in sport and physical activity and act in the best interest of our benfitiaries, to offer disabled people opportunities and choice.
Our role: To influence and support mainstream sport providers and policy makers to ensure they create, deliver and sustain inclusive opportunities for disabled people. We use our expertise and influence across London to advocate inclusive sport and inform and advise disabled people on how they can get involved, at all levels, in sport and physical activity in London.
Our strategy: Our work programme is led by 'Inclusive and Active'. In partnership with the Greater London Authority and NHS London we will co-own the new five year strategy, 'Inclusive and Active 2', which will be launched in June.
Our coverage: We are a London wide organisation. Our operations team is based at London South Bank University in Elephant and Castle. To cover the whole of London our strategic development team work geographically inline with the five Pro-Active partnerships sub-dividing London into north, east, south, west and central areas. To see exactly how we divide London and to find the strategic development officer for your area view the London Map page.
We advocate the social model of disability; that everyone is equal and that it is society as a whole which erects barriers that prevent disabled people participating and restricts their opportunities. This definition is broad and is self-defining. A person is disabled if they feel that society disables against them because of society's view of their specific impairment.
We use inclusion as the key tool to achieve our overall aim to increase participation by disabled people in sport and physical activity in London and within this remit use the following definition of inclusion;
“Inclusion is the process of taking necessary steps to ensure that every disabled person is given an equality of opportunity. Inclusive activity involves increasing access to, participation within, and reducing exclusion from, any arena that provides sport and physical activity”.
The crucial part of the concept of inclusion for us is responsibility and accountability. Inclusion is the adoption of the responsibility and the duty by mainstream sport to provide for disabled people. Inclusion is ensuring that disabled people are treated with the same level of respect and importance as non-disabled people. Inclusion is about ensuring that there is equality of duty.
It is important to state that we do not advocate that every activity needs to be accessible and open to everyone; we understand that exclusive activity has a role and a function. However, exclusive activity should be part of a journey and not the end. The key factor is that no matter whether the activity is inclusively or exclusively provided, the responsibility for that provision lies within the mainstream.
